Privacy Policy

1. Introduction

Welcome to Parki ("we", "us", or "our"). At Parki, we are committed to protecting your privacy and ensuring that your personal data is handled in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website (www.parki.co.uk), mobile applications, or related services.

By accessing or using our services, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use our services. We regret that if there are points below with which you are not happy, you may leave our website immediately.

2. Information We Collect

We may collect the following types of personal data:

  • Identity Data: Full name, date of birth.
  • Contact Data: Email address, phone number.
  • Transaction Data: Details of bookings, payment information (processed via secure third-party providers).
  • Technical Data: IP address, browser type, device information, cookies, and usage data collected automatically via tools like Google Analytics.
  • Profile Data: Username, password, preferences, feedback, and survey responses.
  • Communication Data: Information you provide when contacting us (e.g., support tickets, inquiries).

We collect this data directly from you, automatically through your use of our services, or from third parties (e.g., payment processors, analytics providers) where permitted by law. We encourage you to review the privacy statements of websites you choose to link to from our site to understand how those websites collect, use, and share your information. Parki is not responsible for the privacy statements or other content on websites outside of www.parki.co.uk.

3. How We Use Your Information

We use your personal data for the following purposes:

  • To provide, operate, and maintain our services.
  • To process and fulfill your parking bookings.
  • To communicate with you about your account, bookings, or support requests.
  • To improve our services, including through analytics and user feedback.
  • To ensure compliance with legal obligations and protect against fraud or security threats.
  • To send marketing communications (with your consent, which you can withdraw at any time).

Our legal bases for processing include consent, contractual necessity, legitimate interests (e.g., improving services), and legal compliance, as defined under UK GDPR.

4. How We Share Your Information

We do not sell, rent, or lease your personal data to third parties. We may share it with:

  • Service Providers: Third parties who assist with payment processing, hosting, or customer support (e.g., parking providers), prohibited from using your information except to provide these services to Parki.
  • Legal Authorities: When required by law or to protect our rights, safety, or property, without notice if compelled.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred, subject to this Privacy Policy.

All third parties are bound by contractual obligations to handle your data securely and in accordance with UK GDPR. We may disclose information to affiliates or subsidiaries, subject to this Policy, and to third-party vendors or agents performing functions on our behalf.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, or misuse. These include encryption, secure servers, and regular security assessments. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Your Rights and Choices

Under UK GDPR, you have the following rights regarding your personal data:

  • Access: Request a copy of your data.
  • Rectification: Correct inaccurate data.
  • Erasure: Request deletion of your data (where applicable).
  • Restriction: Limit how we use your data.
  • Objection: Object to processing based on legitimate interests.
  • Portability: Receive your data in a structured format.
  • Withdraw Consent: Opt out of marketing communications.

To exercise these rights, contact us at support@parki.co.uk. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO).

7. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined above, or as required by law (e.g., tax or accounting purposes). Typically, this is for 6 years after your last interaction with us, unless otherwise specified. If a basis on which we process your data is no longer relevant, we shall immediately stop processing it.

8. International Data Transfers

Your data may be transferred to countries outside the UK (e.g., for cloud storage or outsourced services). We ensure such transfers comply with UK GDPR, using standard contractual clauses or other approved mechanisms to protect your data in accordance with applicable data protection laws.

9. Cookies and Tracking Technologies

We use cookies and tracking mechanisms (e.g., Google Analytics) to enhance your experience, analyze usage, and keep you signed in. When you first visit our website, we ask whether you wish to use cookies. If you choose not to accept them, we shall not use them except to record your non-consent. You can manage preferences via your browser settings. For more information, contact us at support@parki.co.uk.

Most browsers are initially set to accept cookies, but you can reset them to refuse all cookies. If you disable cookies, some parts of our website may not function properly. We use cookies to track usage, record seen messages, and support live chats with our team.

10. Email Policies

We are committed to keeping your email address confidential. We do not sell, rent, or lease our subscription lists to third parties, nor provide your personal information to any third party unless strictly compelled by law. We will use your email address to provide timely information about our services and may send newsletters with your consent, which you can withdraw by contacting support@parki.co.uk.

In compliance with the CAN-SPAM Act, all emails will clearly state the sender and provide unsubscribe instructions. You may opt-out of communications by following the unsubscribe link in emails or contacting us at support@parki.co.uk. We maintain email correspondence in accordance with applicable law.

11. Intellectual Property Rights

All copyrights, trademarks, patents, and other intellectual property rights in and on our website and all content and software located on the site shall remain the sole property of Parki Ltd or its licensors. The use of our trademarks, content, and intellectual property is forbidden without our express written consent from support@parki.co.uk.

You must not republish, sell, rent, reproduce, duplicate, create derivative works, copy, or otherwise exploit material on our website for any purpose, nor redistribute content, including onto another website, without prior written consent.

12. Acceptable Use and Access

You agree to use our website only for lawful purposes and in a way that does not infringe the rights of, restrict, or inhibit anyone else’s use and enjoyment. Prohibited behavior includes harassing or causing distress, transmitting obscene or offensive content, or disrupting normal dialogue. You must not use our website to send unsolicited commercial communications or for marketing purposes without our express written consent from support@parki.co.uk.

We may restrict access to parts or all of our website in the future. If we provide you with a username and password for restricted areas, you must keep them confidential.

13. Complaints and Anonymity

When we receive a complaint, we record the information you provide to resolve it. If your complaint requires contacting another person, we may disclose some details at our sole discretion, as infrequently as possible. We may compile statistics from complaints to assess service levels, without identifying you or any other person.

We collect and analyze anonymous data. We do not, and cannot, personally identify individuals at any time. If you complain about content, we will investigate and may remove it if justified or required by law, balancing free speech rights.

14. Contact Us

For privacy-related inquiries, contact our support team at support@parki.co.uk.